Starting your own home-based business is an exciting adventure for anyone. If you're turning your passionate hobby into your own business, it's even more thrilling. You can spend your days working on what you love and making money at it too! What could be better?
But to make a success of your new enterprise, it's important to create the best work environment for yourself and your goods. Here are 3 tips for doing just that during all the phases of your making and selling process.
Dedicate Work Space
You may already have a spare room or garage in which you work on your crafts. But if you're starting to run things as a business, you'll need to identify a dedicated space that's free of distractions. Ideally, this space should be away from the high traffic areas of your home and have a door that can be closed. Set regular hours for working.
Choose a spot that is comfortably heated or cooled and has comfortable and supportive seating for you to work in for long and regular periods of time. It should have plenty of lighting—from a variety of light sources—and lots of electrical connections. Extra counter space to spread things out is usually a good idea, as are some shelves or file cabinets to keep things better organized. Label things well so that can find what you need when you need it.
Create a Place to Sell From
Even if you plan to do most or all of your selling online, it can be hard to get things started as a new business. Being able to sell in person at local events—like craft and holiday fairs, local artist co-ops, or trade conventions—may help you establish a business presence and fuel online sales.
To sell at these kinds of events, you'll need to create a booth of some kind. The booth should have ways to feature goods of various sizes and price ranges. Use the vertical space and a bright color palette to appeal to potential buyers from far away. One key to sales at a show is visibility. In addition, try to keep a lot of product available in your booth, as this can have a good psychological effect on potential customers.
Plan Extra Storage
Before you begin selling, you'll probably want to have some inventory in place. A self-storage unit is a great—and inexpensive—way to manage inventory in an area you can dedicate to your business. Look for a storage unit that's a little larger than you expect to immediately use. The advantage of being generous with space is that you can easily move around the area to access your goods, and you'll have the space to create a workable system to store and find things.
It's a good idea to write down a floor plan as you fill the storage unit, then tape the floor plan to the wall near the door. Knowing what went in and updating it as you sell or remove inventory can go a long way to keeping you organized and your inventory full. This is one way to know if any of your products are not selling or whether you should ramp up others.
In addition to storing inventory in a storage unit, you may also find it helps keep extra tools or equipment (or your sales show booth, as mentioned above) from getting in your way. You can also save money by being able to purchase supplies and materials in larger bulk quantities and store them for future use.By spending a little time creating a great work space, storage space, and selling location, you can get your home business off to the best start and keep it going for years to come.